Meanwhile, back at the entity formerly known as a print newspaper

While I was out of town yesterday, the newsroom at the Knoxville News Sentinel was doing an outstanding job of breaking news coverage of a shooting at a Knoxville high school. Complete coverage is here.

Breaking text, photos, videos, SMS alerts, email and Twittering. A photo gallery of the breaking news and two breaking news videos were among our top 10 “stories” yesterday.

It was a large scale effort to be best and first. The culture does change!