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A better job would be …
“We have to go from a world in which we try to do a better job of covering the same news as everyone else to a world where we’re bringing our audiences news that no one else is.” – From ABC News President David Westin at the Media Institute Awards dinner this week. A great…
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5 questions that keep Ken Lowe up at night
1. Will media consumers pay for quality content on interactive platforms? 2. Shouldn’t we be worrying about our privacy? 3. Can we find a better way to measure audiences across platforms? 4. Why are you still watching commercials if you use your DVRs? 5. What marketing opportunities will emerge as interactive, mobile media evolves? (Ken…
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Something to say
The next couple of weeks seem to be all about giving talks. Doing a roundtable discussion with Kevin Slimp and Tom Chester tomorrow at lunch at the Institute of Newspaper Technology. This session meets at Regas and should be fun. The institute cranked up on Thursday. Hope Tom and I can still hold their attention…